Uninformed or Misinformed, Misperceptions are Hard to Correct
This (free) article “When Corrections Fail: The Persistence of Political Misperceptions” demonstrates that corrections frequently fail to reduce misperceptions among targeted ideological groups and in some instances corrections actually strengthen misperceptions among the most strongly committed subjects.
All the individuals in your pool of jurors will have beliefs they hold dear to them when they enter the courtroom. Since it appears many people are unwilling to revise their beliefs in the face of corrective information, and attempts to correct those mistaken beliefs may only make matters worse, your job is to uncover those hidden beliefs and determine the best way to present your case facts to correct any misperceptions.
